Embrace Ease Fridays Hi Reader, This week, I want to talk about something that resonates deeply with me, both as a CEO and a mom: balance. We all juggle a million things, and in this business, the pursuit of efficiency is constant and continuous. Lately, the conversation around Artificial Intelligence (AI) has been fascinating. It's undeniably changing the business landscape, automating our tasks and streamlining a lot of processes. As a busy leader + momma, who wouldn't embrace tools that...
5 months ago • 3 min read
Embrace Ease Fridays Hi Reader, To be completely honest, I wondered if the role of a leader was truly meant for me. I didn't know I would be able to do it, let alone wing it. lol But one of the biggest blessings of the digital marketing industry is being able to partner with diverse, amazing leaders in various fields of expertise. That, and my decade-long experience ultimately gave me the courage to realize this lightbulb moment: that OMG, yes— You can definitely build your own brand of...
5 months ago • 3 min read
Embrace Ease Fridays Hi Reader, This was the first look of our website back in 2020: I'm blown away by how our team has transformed since then, always striving to grow, evolve, and improve. And hey, we just launched our completely revamped website! This latest iteration—the fourth iteration, to be exact—took a full year to complete. Yes, an entire year—because client work always comes first! 💯👍 Our creative and tech teams, bless them, had to put this project on the backburner for a...
5 months ago • 3 min read
Embrace Ease Fridays Hi Reader, Look what I found in some of the notes that I made ~10 years ago LOL— ✨ College girl Christy ✨ Baby me had no idea that she'd be moving to a bigger city at the age of 18. Anxious, confused, homesick baby me had to go out of her comfort zone...She knew she had to grow up fast. So she went far away not to study, but to make her own living so she could finally help out with the bills... and most importantly, in doing so, she can have her mom back home. In my call...
6 months ago • 4 min read
Embrace Ease Fridays Hi Reader, Early this week, I almost broke down. Full emphasis on the word 'almost', yes. Because, before I could go and unleash another ugly cry to my husband Vince, my unbothered better half (yes, Vince) said, "Oops, not worth it. There's always a way." I'm sure one way or another, you've been through the same exact thing: not sure how you can duplicate yourself! lol It's frustrating how there always seems so much to do but too little time and not enough you... It's...
6 months ago • 5 min read
Embrace Ease Fridays Hi Reader, I don't think I'd be here today if it weren't for someone's help. It's true. In fact, only two years into being married, my husband Vince and I almost split up. Why? Because we didn't think—not in the slightest bit—that we needed help. That's right. While other couples mark their first few months of wedded bliss as the honeymoon phase, for us, it was the complete opposite. As first-time parents who also happened to be babies ourselves in this business, we had...
6 months ago • 5 min read
Embrace Ease Fridays Hey there, Almost a month down, and the fire to make this YOUR year is burning just as bright, right? I can feel it! From both personal and professional experience, it's one thing to choose which goals you want to achieve, but it's an entirely different story about how we make sure we'll be able to tick those goals off our checklist! So, how do we make sure we are indeed propelled closer to those goals? Where do we start? How do we snag the treasure that's truly ours?...
6 months ago • 2 min read
Embrace Ease Fridays It's Christy here again. You might have noticed that I send newsletters your way every Friday. Feel free to share whether you're enjoying them or finding them a bit annoying. Your honesty is welcome! ;) This year I aim to focus extensively on the theme of Embracing Ease. This goal is not only personal but also extends to our clients.And yeah, I know that look in your eyes. It's the one that says "I'm exhausted from launching after launching" We've all been there, haven't...
7 months ago • 3 min read
Embrace Ease Fridays Hi, there! A bit late, but I wanted to wish you a happy, blessed, and easeful new year ahead! I guess it's true what they say, huh—that time flies fast when you're soaring. Just a few blinks ago, we were brainstorming like craaazy! Pulling up looong days and caffeine-fueled all-nighters just to hit our monthly goals and giving it all out to achieve the most incredible things for your business. Fast forward to now, and here we are—WOW, we really did it! I'm so proud of you...
7 months ago • 2 min read